The Fruit Coalition | Go Bananas
The Fruit Coalition wants you to go bananas. Bananas are a funny fruit and this campaign brings that to life. This was created to inspire people about the healthy benefits of bananas. To name a few, bananas give you energy, enhance your mood and are good for your heart. The Fruit Coalition completed this campaign in witty, lighthearted tone expressing these concepts in a interesting way, especially with the guerrilla installation in the elevator.
Skills: Concept Development, Interactive Advertising, Out of Home Advertising, Logo Design